In the midst of all the tasks that have to be done before a move begins, a moving sale may not be that high of a priority. However, moving offers you an excellent opportunity to clean out what you’re not using or downsize your belongings and the extra money will certainly come in handy. If you think you have items you’ll want to sell before you move and you plan to sell those items yourself, you’ll want to promote your sale and start the sorting process well before your move.
Pick a Date and Saturate Advertising Outlets
Once you have set a solid date, begin your hosting effort by advertising in all available outlets. Look for places online where you can promote your sale. Try to list your moving sale on multiple classified websites catering to your area. Make sure to boost the event using your favorite social media accounts. Are there neighborhood newsletters that list local estate and moving sales? Inexpensive classified ads can also get serious results for someone wishing to host a moving sale.
Identify New Audiences
You can have good luck reaching shoppers by identifying distinctive audience groups. This is one way of creating a simplified marketing plan. Examples of potential audiences you should consider targeting include:
- New college students
- Antique and memorabilia collectors
- Young families furnishing their homes
- People driving by major intersections
- Shoppers at nearby markets
You can tailor your advertisements to speak directly to the various audiences you are trying to attract. Use your home computer and printer to make flyers specific to two or three of your identified groups. Make sure each member of the family participates in spreading the word to friends, work associates, and neighbors.
The Day of the Moving Sale
- You’ll need to be prepared to make change so have plenty of smaller bills and some coins on hand.
- Make sure everything is price-marked the night before.
- You’ll also want to have some shopping bags and a few empty boxes on hand for packing up purchases.
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Whether you need to move your home or business across town or across the country, American Moving and Storage’s team of qualified professionals are here to provide you with affordable relocation solutions that meet your specific needs. Contact us at 912-401-0362 for information on how we can assist you. Let us take the stress out of your move.